It’s a new year and there’s lots to look forward to as your business grows. Whether you’ve been working in this industry for years, or are just starting out, it’s easy to get comfortable with the way things are and not want to rock the boat with new info, systems, or strategies—even if you’re planning on scaling.

Everyone, in every industry, has daily business-related tasks. These tasks often drag us away from clients, the creative side of our businesses, or, even worse, get lost in the ether and (yikes!) never happen. That’s where the unsung hero comes in: the general virtual assistant.

Niche, niche, niche. When you start out as a virtual assistant (VA) that’s a primary piece of advice you hear. And for good reason.

Staying organized is a task we’ve all struggled with, but organizing an entire team? That’s so much more challenging! Between keeping track of all your team members, clients, vendors and projects, the chaos is real. And then you think, I need a good project management software that can do all of this for me! As your honorary OBM, I completely agree.

Both OBM and VA roles are incredibly important and most small business owners and entrepreneurs should consider bringing on one or both at some point - but what is the difference, again?